Moosh-Moosh
Campaign Designs
Moosh-Moosh Web Redesign
Product Photography
Landscape Google Ads
A Big Change for a Small Brand
I updated the brand’s product images for use on moosh-moosh.com. Previous photos from 2019’s lack the attention to detail was influencing online sales and reviews.
The 2024 images show the most recent shipments of stock for these designs and include updated variations on designs not present in the 2019 images.
Updating these images was key to establishing an evolving online and e-commerce presence for the brand. All images below were shot and edited by me.
Year
07/15/2024
Activity Posts
Starlight Buddies Coloring Pages
These coloring pages are part of an email campaign that gives all email newsletter subscribers access to download the coloring pages to print for their children. They are meant to show us a glimpse into the world of these otherwise still-toy characters.
These character designs were based on the plush designs done by toy designer Jessica Flores. I was able to bring these characters to life with her permission.
Whether it is a walk in the park or flying through the air these plush toys know how to have fun and look so cute in the process.
Autism-Friendly Companions
For this project, I took and edited professional product photography, created illustrations including a puzzle motif, and included all requested texts and edits working with the marketing department to make these fun Instagram Stories!
Starlight Illustrated Characters
The brand needed symbols to help represent the characters. Other brands such as Squishmallows and Squishables use illustrated characters throughout their social media, website, and marketing Material.
We needed these characters to establish some brand consistency and make these characters more recognizable through our brand presence online.
I was able to utilize some of the character artwork in the coloring pages to create vector illustrations for a variety of internal and external uses for the brand.